Why My Blog Sucks

By now, I’ve realized that I’m just not the blogging type. I’ve tried multiple angles at it, but I just can’t commit to a regular schedule of posting without an end goal in mind. Blogging to me is like playing World of Warcraft, except a little worse.

In WoW, which I played for a semester in college (ironically getting my best GPA ever), you perform quests that give you experience for completing them. When you’ve stacked up enough experience you get bumped to the next level which comes with new available quests, skills, and potential weapons for you to utilize. It was quite entertaining to run my merry little character around, explore the map, and make my character better. But at some point I got bored with it; I realized that I was really just doing the same thing over and over again.

Ideally, the goal would be to get to the maximum level, which was 60 at the time, so you could get the best of equipment and perform dungeon raids. I didn’t really care about that, so getting to the highest level was never really a goal of mine. I think the same problem holds true with blogging.

My entrepreneur blog will probably never make me money, and I’m okay with that. The same as being a low level character in Warcraft, I have been happily bumbling along playing in my free time. I have multiple issues with this that keep me from ‘succeeding’.

The first is that the tasks to complete are fluid and unknown. Everyone gives different advice and you can’t do what everyone says. Some of the advice is even contradictory. So you really have to plow your own way in the dark, not knowing if you’re actually on the trail or just wondering through the woods.

The second problem is that I don’t care about getting to the top level. I don’t want to be a famous entrepreneur blogger; that would be complete agony for me. I simply enjoy occasionally sharing my thoughts with the world.

What I need to do is redefine my definition of blogging success so that I see what I’m already doing as succeeding. Since my purpose for the blog is just to connect with other like-minded individuals, have a place to jot down thoughts, and allow myself to work through ideas by writing, then I should consider myself a blogging success as long as I’m accomplishing that.

The biggest obstacle that I see that will keep me from consistently doing those things above is that I’m already overloading myself with priorities and a regular blog post is unlikely to crack the top of the list. When working full-time and working on a side business, there isn’t much leftover for a task with no ending goal…

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2 comments

  1. Brad –

    Don’t be too hard on yourself. Juggling a full-time job with a venture on the side is enough in and of itself. I think your second to last paragraph shows that you want to blog. You could do really short posts, or maybe just try to post once per week or even once per month, or possibly switch the topic/style of your blog to something you’re more likely to do on a regular basis. In the end though, you don’t need a blog to succeed with your business. It’s not a requirement or anything. So if you find yourself stressed out by the thought of blogging, then maybe you take a break for a while.

    Adam

  2. Thanks for the encouraging words Adam. I’m not being that hard on myself. I’m disappointed that I’m not better at being consistent, but I know I’ve got a lot on my plate at the moment!